LOEWE has tapped Swiss running brand On once again to refresh the Cloudtilt 2.0 with new styles. A set of five new colorways center on a serene white upper with small accent colors applied at the collar and tongue.
The second edition of the sneaker was originally introduced in Spring 2024, with a line-up of pastel colorways. This time the collaborators offer a more subdued color palette led by neutrals and pops of color. In a mostly white pair, an exuberant orange covers the lining, and parts of the tongue and reappears on the LOEWE emblem on the lateral panel. Elsewhere, color is applied dynamically in a style that combines a black lining and tongue details with tan eye stays and laces.
The lightweight sneaker, ideal for physical activity, boasts an engineered midsole with the CloudTec® Phase technology. Performance mesh and woven textiles provide breathability to the upper construction, and a fabric loop extending from the heel facilitates an easy slide-in.
While remaining refined, the sneaker provides plenty of small details for added interest. LOEWE and On combine their logos into a hybrid emblem on the tongue’s top and share space for their respective word marks on the back heel. On’s logo is embossed on the tips of the brown rubber outsoles, while “Swiss Engineered” and a small Swiss flag appear subtly on the lateral panel.
LOEWE and On’s latest Cloudtilt 2.0 drop is available now at the Loewe web store and select boutiques.
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